BettermentInstagram single image
Make a survey percentage the hero with oversized condensed type and shadow
A towering navy 26% fills the left half while one sentence explains it on the right. The number’s long cast shadow gives a type-only card depth against the yellow gradient.
“When did a parlay become a financial strategy?”
- Type
- Data insight
- Goal
- Awareness
- Hook
- Number or statistic
- Format
- Single image
In the full breakdown
The design up close, the creative decisions behind the post and when to use them, the type, colour and layout choices, and a brief to make a new post in the same style with your own words and pictures.
More from Betterment
BettermentTrace four athletes as coloured lines that converge on the brand
BettermentCompare yearly interest side by side with the brand column filled yellow
BettermentStage each housing myth against its reality in two stacked cards
BettermentTurn a $500 windfall into a lettered quiz with personality results
Data insight, from other brands
These posts belong to Betterment, and each links to the original on Instagram. They’re shown here to study and comment on. Curatit isn’t affiliated with Betterment. To ask for a post to be removed, use Contact at the foot of the page.
Read every breakdown in full
A free account opens every post in the library, the main idea of each breakdown, and boards to save and share posts. The full breakdowns, with the decisions behind each post, its design slide by slide and its colours, come with search by idea in the paid plans.