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Translate a financial product into a child-sized learning environment
A playful pretend bank introduces Wealthsimple kids accounts through a physical experience. Props, books and writable goals make abstract saving concepts concrete.
“A make-believe mall wouldn’t be complete without a make-believe place to keep your money.”
- Type
- Event promotion
- Goal
- Awareness
- Hook
- Reveal
- Format
- Gallery
In the full breakdown
Every one of the 6 slides and what each one does, the creative decisions behind the post and when to use them, the type, colour and layout choices, and a brief to make a new post in the same style with your own words and pictures.
More from Wealthsimple
Event promotion, from other brands
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Read every breakdown in full
A free account opens every post in the library, the main idea of each breakdown, and boards to save and share posts. The full breakdowns, with the decisions behind each post, its design slide by slide and its colours, come with search by idea in the paid plans.







