ExpediaInstagram carousel
Anchor each itinerary stop with a yellow caption strip
An autumn Boston-to-Salem day trip is packaged as a saveable photo itinerary. The recurring strip may make a dense collage sequence easier to scan.
“As fall approaches, there’s no better time to add Salem to your Boston trip 🍁 Save this…”
- Type
- Utility content
- Goal
- Engagement
- Hook
- How-to promise
- Format
- Step by step
In the full breakdown
Every one of the 10 slides and what each one does, the creative decisions behind the post and when to use them, the type, colour and layout choices, and a brief to make a new post in the same style with your own words and pictures.
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Read every breakdown in full
A free account opens every post in the library, the main idea of each breakdown, and boards to save and share posts. The full breakdowns, with the decisions behind each post, its design slide by slide and its colours, come with search by idea in the paid plans.