DuolingoInstagram single image
Fold the mascot into a familiar technology-launch presentation
This is Duo. sits over a folding phone whose two white screens contain a bent green owl. Black-to-green background echoes a polished device announcement.
“let’s hope i don’t get cracked 😭”
- Goal
- Engagement
- Hook
- Humour
- Format
- Single image
In the full breakdown
The design up close, the creative decisions behind the post and when to use them, the type, colour and layout choices, and a brief to make a new post in the same style with your own words and pictures.
More from Duolingo
DuolingoTeach regional slang through playful versions of familiar lesson screens
DuolingoTurn chess pieces into playful identities people can claim
DuolingoPersonalise one partnership illustration with initials people can send to friends
DuolingoRepeat the same taco answer across a multilingual lesson parody
Trend participation, from other brands
These posts belong to Duolingo, and each links to the original on Instagram. They’re shown here to study and comment on. Curatit isn’t affiliated with Duolingo. To ask for a post to be removed, use Contact at the foot of the page.
Read every breakdown in full
A free account opens every post in the library, the main idea of each breakdown, and boards to save and share posts. The full breakdowns, with the decisions behind each post, its design slide by slide and its colours, come with search by idea in the paid plans.