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Turn chess pieces into playful identities people can claim
Illustrated characters on chess-piece bases pair six familiar roles with exaggerated personality stereotypes, inviting viewers to tag themselves.
“tag yourself, i’m the queen 💅 🎨: @eleheba too MANY of you guys are kings 🥰 i’m the qu…”
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- Community prompt
- Goal
- Engagement
- Hook
- Question
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- Listicle
In the full breakdown
Every one of the 7 slides and what each one does, the creative decisions behind the post and when to use them, the type, colour and layout choices, and a brief to make a new post in the same style with your own words and pictures.
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