adidasInstagram carousel
Mix training action with quiet preparation details
Adidas builds anticipation for Chicago through a training-focused athlete gallery. Laundry and close portraits make the athletic build-up feel lived-in rather than purely ceremonial.
“The second city is about to get some first class company 💨 Chicago is set for some s…”
- Type
- Sponsorship
- Goal
- Awareness
- Hook
- Visual only
- Format
- Gallery
In the full breakdown
Every one of the 7 slides and what each one does, the creative decisions behind the post and when to use them, the type, colour and layout choices, and a brief to make a new post in the same style with your own words and pictures.
More from adidas
Sponsorship, from other brands
BettermentTrace four athletes as coloured lines that converge on the brand
PUMAHide the athlete reference inside a restrained congratulatory headline
BettermentCelebrate a sponsored athlete with a studio portrait and one-line congratulation
BettermentCongratulate two sponsored golfers with paired cut-out portraits under a short headline
These posts belong to adidas, and each links to the original on Instagram. They’re shown here to study and comment on. Curatit isn’t affiliated with adidas. To ask for a post to be removed, use Contact at the foot of the page.
Read every breakdown in full
A free account opens every post in the library, the main idea of each breakdown, and boards to save and share posts. The full breakdowns, with the decisions behind each post, its design slide by slide and its colours, come with search by idea in the paid plans.