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Make an ambitious running challenge the entry to a fundraising story
A runner portrait introduces the stated challenge of 50 marathons in 24 days. Context, a personal quote and a group-running photograph lead to a route map and link-in-bio instruction.
“William Goodge is taking on 50 marathons across all 50 states in 24 days, raising money…”
- Type
- Social impact
- Goal
- Conversion
- Hook
- Number or statistic
- Format
- Story arc
In the full breakdown
Every one of the 5 slides and what each one does, the creative decisions behind the post and when to use them, the type, colour and layout choices, and a brief to make a new post in the same style with your own words and pictures.
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Read every breakdown in full
A free account opens every post in the library, the main idea of each breakdown, and boards to save and share posts. The full breakdowns, with the decisions behind each post, its design slide by slide and its colours, come with search by idea in the paid plans.



