Wealthsimple Instagram carousel: When we wanted furniture for our Billy Bishop pop-up, our pals at @eastroom came through…
The cover of 5 slides. Posted by Wealthsimple on 12 August 2026.

WealthsimpleInstagram carousel

Alternate occupied and empty lounge shots to credit a furniture partner’s pieces

Warm, amber-lit photos of the airport lounge alternate people using the chairs and benches with empty corners where the furniture is the subject. Soft foreground blur makes several frames feel observed rather than staged.

“When we wanted furniture for our Billy Bishop pop-up, our pals at @eastroom came through…”

The caption’s first line
Goal
Awareness
Hook
Visual only
Format
Gallery

In the full breakdown

Every one of the 5 slides and what each one does, the creative decisions behind the post and when to use them, the type, colour and layout choices, and a brief to make a new post in the same style with your own words and pictures.

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